The challenge
UrbanRoot needed a marketplace that could handle real-time inventory across dozens of small farms without overselling perishable produce.
The solution
We built a Next.js storefront with a real-time inventory engine, route-optimized delivery scheduling, and a vendor dashboard for farms to manage listings.
The results
- Launched with 45 local farms in the first month
- 99.4% order fulfillment accuracy
- 3x order volume growth in six months
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